If you are new to LinkedIn you may have questions on where to start.  Here are tips for getting starting with LinkedIn.

LinkedIn and Personal Branding can be great tools to help you in your job search.  LinkedIn can help you be seen by those who need to know you, find you, and get to know you better.

Using Groups and LinkedIn Answers are both solid ways to reach a target audience.  Each feature provides interactive ways for you to be seen and heard by your target audience.  As you engage in a group dialogue or a business conversation with peers, group members you showcase your knowledge you can answer questions and become seen as an expert by answering the questions of others in your field, industry or area of interest.

Be sure you cover the basics and have a solid foundation before you move to advanced features and apps.  Think about your brand, communicate your unique value and be consistent.

Here are the pillars for your foundation:   Name, Headline, Photo, Your Personalized URL, Experience, Education, and Summary.  The first five (5) are critical to getting started.  You can set up your account and in a professional manner and begin connecting with others after you have these areas set up as your foundation.

Don’t forget about your account settings.  Many in the career field will also recommend you upload your text résumé to your account to save time.  That is not a recommendation I make, but do it if you are in a rush and speed to market is more important to you than quality.

Now get busy, offline and make a list of those key people and centers of influence that you wish to invite to join your LinkedIn network.  Once you have the list, take time to reach out to them, tell them you have joined LinkedIn and ask if they would accept an invitation from you to connect?  Then send a personalized LinkedIn invitation to you initial list of contacts and centers of influence.

Again, this method is not the easiest or fastest one for adding LinkedIn connections.  It is a method sure to enhance your relationships and strengthen your network as you build your list of connections on LinkedIn.  If speed or just amassing large numbers of connections is more important to you than the quality of the connection or the relationship, you can simply allow LinkedIn access to your email addresses, and send all of your email contacts who also have a LinkedIn account, a generic invitation to connect with you on LinkedIn.

You have your LinkedIn foundation set, this tool in place and initial invitations sent.  Next you can focus on other features to leverage LinkedIn to accelerate your search.

Do you have a question about your search or LinkedIn?  Look to the right and sign up for next Q & A session, join the session and ask your question.

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  1. Great tips Cindy. Personalizing the LinkedIn invitation is so underutilized that those who do this will really stand out.

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