Accelerate Your Search™ Now

The recent news of high-profile data breaches has IT professionals reminding us of the importance of protecting our personal information.  Data breaches are costly to both companies and individuals.  If you have ever experienced a personal data breach you know how much time (and hassle!) it takes to clear up the situation.

Where is your career data stored?  Is is current?  Is it secure?  Can you access it with ease?

If you are exploring a new position or promotion, you are busy.  A commonly overlooked task is ensuring the security of your career data.  Knowing the location of your data, ensuring it is current and accessing it with ease is important.  When you can access your information quickly, people view you as prepared, organized and on top of your personal matters.

Since you are already gathering tax information this time of year, set aside a bit of additional time to gather, update and secure your career data.  Then, when you get “the call” you can quickly provide all the information requested.  You will be glad you invested the time to ensure your online career data is current, secure and accessible.

Your LinkedIn account is a good place to start.  Next, move to your email and company directory bios.  Finally, create a list of all your online accounts and move through the list.  Use the following six steps to assist you:

1.  Change your password.  Use different passwords for different sites.

2.  Review and update your “Privacy Settings.”

3.  Update your email or digest settings; turn off those you don’t need or use.

4.  Verify your contact information.  Update as appropriate.

5.  Check your links to websites and other accounts.  Update as needed.

6.  Read your profile.  Update as needed.

Final tip — take out your calendar and add an appointment in 90 days to review your information.  Maintaining your career data by setting regular appointments creates a simple habit that reduces stress and worry.

Does your LinkedIn profile need a little TLC?  Contact me to set up a LinkedIn profile review.

Are you searching for a new holiday tradition?  Here is one worth serious consideration:

Join the movement #GivingTuesday . . . start a tradition . . . make a connection and share.

The holiday season has arrived.  Thanksgiving is already in our rear-view mirror and the retail frenzy has begun!  Searching for your next position during this busy season can certainly elevate your stress levels.  Even as you enjoyed a moment of quiet thankfulness last Thursday, you could feel your stress level increasing.  You began thinking about what came next — shopping, decking the halls, holiday networking events.  Or, you began to sense the New Year is almost here and you still don’t have the offer you want!

However, you can lower your stress level based on the decisions you make.

Choose to drop your stress level by helping others.  Yes, that’s right; lower your stress by sharing.

Today is the second #GivingTuesday.  What is it all about?  It is simple.

#GivingTuesday is about giving.  It’s about people making a choice to share what they have to help others.

You can learn more about this movement and follow updates @GivingTues on Twitter.  Also, here is a great post where you can read more about the movement.

You can make #GivingTuesday whatever you wish.  I am adding this tradition to my calendar and I invite you to join me.

Here are my Tuesday plans:

• 24 simple acts of kindness, shared within my community, to help others.  Simple choices that are easy to execute.
• Sharing a smile with everyone I see. Sharing a smile takes focus and all it will cost me is a few extra muscle movements during the day.
• At the end of the day, I will be sharing a brief presentation with Habitat for Humanity.  Why Habitat for Humanity?  Simple.  I believe having safe, affordable housing helps make a difference in the lives of others.

Will you join me on #GivingTuesday?  

No preparation is needed.  Just set the intention, focus and share.  You can simply share a smile, a tweet or a bit of your time.

I’d love to hear what you think about #GivingTuesday and, if you elect to join the movement, what you shared.

Well if you are on the Gulf Coast or anywhere Isaac is having an impact you may be doing just that.  Be safe, prepare and do change directions as needed as the hurricane conditions merit.

My years on the Gulf Coast and August hurricane taught me to stay aware, use new information quickly and adjust to the changing and sometime dramatic conditions that even a tropical storm might bring.

Managing the changes in social media that can impact your personal brand and your job search does not always require the same speed as storm watching. However, it does require you to stay aware and current on emerging technology, to have a plan and to take action on a regular basis.

Is your LinkedIn profile helping you or harming you, your search and your career?

Do you have questions about setting up your LinkedIn profile and keeping it on brand?

If so, join me on Wednesday for a LinkedIn Q & A session.  The session may not be quiet as much fun as a hurricane party – it will be fun, informative and you can join the session and ask your any question you may have about your LinkedIn profile or your job search.

Look to the right and sign up for next Q & A session and I will “see” you on the phone line on Wednesday.

Recruiters and those searching LinkedIn for candidates, tell me they are screening out more candidates than they contact.  Is this happening to you?

Did you upload or paste your résumé into your profile, then move on to create connections?

Have you been so busy joining groups and adding connections that you have neglected your profile?

If so it is time to take a look at your profile and discover if it is working for you.  Your LinkedIn profile is a 24-hour a day marketing site for your job search and beyond.  Here are key questions to ask yourself as you review your LinkedIn profile:

Is your profile optimized so you will be found in a search? Simple items such as your headline, your job titles, linking your profile to your past employer’s Company LinkedIn page (if they have one) will help your profile be found in a search.

Does your profile focus on benefits, not specifications?  You can use the skills and a specialties area to add keywords to your profile.  In your summary focus on the benefits you will deliver for your next employer and the problems you solve.

Does your profile focus on value, or the cost of your salary?  It is critical to focus on the value you offer.  If someone assumes by your profile you will command a high salary and that is not in the budget, your profile may be screen out.

Does your profile demonstrate your experience and value?  When you read your profile does it paint a picture of what you offer to someone seeking what you have to offer? If not, go to work to ensure it does.  To get an opportunity call via LinkedIn your profile needs to pop and paint a picture.

Does your profile have a personality, emotion and facts?  Humans are not just rational and logical in making decisions.  Humans select, contact and recommend the people represented by LinkedIn profiles based on emotions as well as facts.  Be sure your profile does not omit the emotions that play a part in a hiring decision.

Does your profile focus on your potential employer’s needs, in lieu of the ‘me’ factor?  Your future employer does not care about your goals, your career objectives, or your need for a job right now. The recruiter or hiring manager cares about his/her problem, not yours.   Read your profile, get honest feedback. Be sure your profile does not sound pushy or desperate neither messages are helpful in getting others to contact you and exploring doing business with you.

Make your marketing and your online profiles about the needs of your next employer.   Focus on your next employer’s needs to accelerate your search and improve your LinkedIn profile.

Do you have a question about your search?  Look to the right and sign up for next Q & A session, join the session and ask your question.

Using LinkedIn Continued …

In additional to just being active online LinkedIn can helpful to you offline as well. The odds are you will have an interview if someone hires you.  Most, yet not all interviews are face-to-face, LinkedIn and other social platforms can help you be more effective and better prepared for a first meetings or an interview.

On Thursday, Maria Elena Duron, CEO (chief engagement officer) of Buzz to Bucks posted “LinkedIn: More Effective Personal Meetings?”  and she shared several good reasons why LinkedIn may well be the best social networking site to help you connect, engage and have more effective personal meetings.  Enjoy reading Maria Elena Duron’s post and share your thoughts.

How are you using LinkedIn to help you have more effective meetings? Share your tips.

Do you have a question about using LinkedIn during your search?  Look to the right and sign up for next Q & A session, join the next session and ask your question.

LinkedIn Continued …

A few weeks ago a friend called to ask if she could share my name with someone seeking information on using LinkedIn, my reply was sure.  Interesting and as usual, the best part of those types of connections is they are fun.

It is a chance to talk to and meet someone new, and learn something new which I love to do.  Maybe it leads to work, other new connections, or an interesting relationship.  One just never knows what or where being open to an opportunity that presents itself, will take you.

In this case, at least so far the opportunity has lead to an interesting conversation and a point to ponder – What and how do I use LinkedIn for …?  The caller was engaging, focused and did not waste time, great qualities in my book.  Yet, this one call has prompted me to really think about a question I get at least a few times a week – How do I use LinkedIn for my job search?

There is not a single answer.  There are many good books, blogs, videos, workshops, seminars, forums, and the list goes on covering the topic.  My best guess is the ways and the “how” to use LinkedIn for a job search are unlimited.  At least, if you are open to the possibilities and opportunities that could be presented to you.  Google offered 151,000,000 hits on the question in 0.22 seconds!

No, I am not being flip.  LinkedIn is a tool, not unlike a car. If you know how to drive and you have a license to drive, and access to a car – how do you use the car?  To go places, to get things, to have fun.  That list too goes on and on.  Maybe the question is – how do you want to use the car?  

My point is this – learn how to use LinkedIn and then change the question – How do you want to use LinkedIn in your job search? or to build your business? or to hire great employees? or … ?

If you can drive, have a license, access to a car that is in good shape, well maintained and some fuel, you can go just about wherever you want.  That is great.  If , but it you never get in a car and go places you will never know how far it can take you, or how to drive in different places or conditions.

In my view LinkedIn is much the same as a car, or any other tool needed to get the results you want.  Learn about LinkedIn, understand the rules of the road, decide what you want (make and model that is on brand for you), how much you are willing to invest, (don’t forget to look at the cost of not using LinkedIn too), clarify the why using this tool is the best for the job (if it is), decide where and when you will use it, and then go for a drive!

Travel, go places, experiment, and see where it takes you.  Be open, share, and discover how LinkedIn can work for you in your job search.

LinkedIn is an ever changing tool.  Assess where you are, decide the results you want, create a plan, execute the plan and adjust as needed.  That is one surefire “How” to use and to leverage the power of LinkedIn to accelerate your search.

How are you using LinkedIn?  Have a comment, tip or thought?  Post it below.

Do you have a question about your search or using LinkedIn?  Look to the right and sign up for next Q & A session, join the next session and ask your question.

Do you need a personalized plan for your search?  Contact me I will see if I can help you. 

If you are new to LinkedIn you may have questions on where to start.  Here are tips for getting starting with LinkedIn.

LinkedIn and Personal Branding can be great tools to help you in your job search.  LinkedIn can help you be seen by those who need to know you, find you, and get to know you better.

Using Groups and LinkedIn Answers are both solid ways to reach a target audience.  Each feature provides interactive ways for you to be seen and heard by your target audience.  As you engage in a group dialogue or a business conversation with peers, group members you showcase your knowledge you can answer questions and become seen as an expert by answering the questions of others in your field, industry or area of interest.

Be sure you cover the basics and have a solid foundation before you move to advanced features and apps.  Think about your brand, communicate your unique value and be consistent.

Here are the pillars for your foundation:   Name, Headline, Photo, Your Personalized URL, Experience, Education, and Summary.  The first five (5) are critical to getting started.  You can set up your account and in a professional manner and begin connecting with others after you have these areas set up as your foundation.

Don’t forget about your account settings.  Many in the career field will also recommend you upload your text résumé to your account to save time.  That is not a recommendation I make, but do it if you are in a rush and speed to market is more important to you than quality.

Now get busy, offline and make a list of those key people and centers of influence that you wish to invite to join your LinkedIn network.  Once you have the list, take time to reach out to them, tell them you have joined LinkedIn and ask if they would accept an invitation from you to connect?  Then send a personalized LinkedIn invitation to you initial list of contacts and centers of influence.

Again, this method is not the easiest or fastest one for adding LinkedIn connections.  It is a method sure to enhance your relationships and strengthen your network as you build your list of connections on LinkedIn.  If speed or just amassing large numbers of connections is more important to you than the quality of the connection or the relationship, you can simply allow LinkedIn access to your email addresses, and send all of your email contacts who also have a LinkedIn account, a generic invitation to connect with you on LinkedIn.

You have your LinkedIn foundation set, this tool in place and initial invitations sent.  Next you can focus on other features to leverage LinkedIn to accelerate your search.

Do you have a question about your search or LinkedIn?  Look to the right and sign up for next Q & A session, join the session and ask your question.

A week from Thursday is my favorite holiday – St. Patrick’s Day! 

The celebrations have changed over the years.  I rarely wear shorts on St. Patrick’s Day, as it is still too cold in New England for shorts in mid-March, and my networking reach is far beyond J Patrick O’Malley’s, but you can bet I will be networking, enjoying the day and hope you will be too.

In the days of JPats, I tracked contacts with paper and ink, I had no real strategy for networking, or managing my career,  there was no LinkedIn, or online relationship management systems  – WOW – what if there had been – who knows?

For those of you are in the Boston area, next week you can tap into one of my network contacts, Jason Alba at one of several events.  In other areas connect with Jason’s blog as he speaks throughout the US and internationally.

Mark your calendars, register, and go hear Jason Alba speak.  You will be glad you did.

Jason gets career management.  He was an IT Manager who got laid off in 2006.  Jason is street-smart, has great stories, an engaging smile and like so many, he figured out career management is critical.     

Our connection, Don Huse at Venturion introduced me to Jason Alba.  Jason is the author of three books, and someone I looked to for update to date information on relationship management systems, LinkedIn, and other social media.  He is also a certified personal branding strategist – yet another connection!  We are also talking about his returning to New England in the early fall, but don’t wait till then to connect with Jason Alba.

Do you have questions?  Contact me.

There was a time when you could sit on the sidelines and not incorporate social media into your job search with little impact, however many including me believe that time has come and gone.  Social media is a now a mainstream way of connecting and conducting business online.   You do not have to like social media, but you do need to understand that it is part of business and here to stay.

Many businesses are increasing their use of social media for marketing and recruiting.  It may not be your favorite marketing choice or the way you prefer to discover opportunities nor may and you enjoy participating in social media, but it is a facet of the internet that continues to grow, and to become more and more important as a business tool and the way business is done.

Are you still holding out, hoping you will land a job without having to jump into social media or having to learn more than one social media platform?  Ok, I get it. 

But the truth is as the use of social media grows, you should at least consider how you could use it, and create a strategy to become familiar with the different social media platforms.  As you do so, you can decide if and which social media platform is best to use it to achieve your goals.

Here are a few questions to ask:

Could a step into social media to add value to your career?

Would social media create or improve the experience a potential employer would have with you?

How much time are you willing to dedicate to any a social media platform you use now and when you return to work?

Currently there are about 15 million unemployed persons in the US, and there are more than 2 billion product marketers, businesses and consumers that use the internet each and every day. To stand out among that level of competition, you need a plan to succeed. 

What is your plan?

Will you look at what it takes to accelerate your sucess in 2011?  Will you step up, step out and truly shape your world and the perception others have about you, your brand, your career, your business and your industry?  Or will you leave that and your success to others?

If you have decided to be serious about your personal brand and are looking for some solid resources here is a list good list, 50 Excellent Blogs to Help You Build Your Online Brand.

Take a look at your personal brand and how it can help you accelerate your job search, your career and your success in the new year.  If you have questions about how personal branding can help you accelerate your success join my Q & A calls and learn more or read some of the 50 Excellent Blogs to Help You Build Your Online Brand and take action.

Small consistent actions will accelerate your search, build your brand and help you create the success you deserve.   How did you accelerate your search today?